We create youraugmented reality instagram filters
Instagram is one of the most widely used mobile apps in the world, with more than a billion monthly active users and more than 500 million stories posted every day. Today, this platform is indispensable for brands to communicate. It offers the opportunity to reach diverse audiences, especially those between 16 and 35 years old.
More than 200 million Instagram users view branded content every day, ranging from photos and videos in the "feed" to "stories" and "reels." But also other types of content, such as augmented reality marketing content, including the famous Instagram filters.
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Design and distribution of Instagram AR filters
Instagram filters are now among the most widely used tools for augmented reality effects. This platform has allowed brands to integrate augmented reality filters as promotional content. It is a format that can be sponsored, similar to other types of ad campaigns, but it also has an organic viral effect.
Social media users who use Instagram effects become ambassadors and fans of the company within their own network, so to speak. This is known as User-Generated Content (UGC). As a result, creating Instagram filters can be a powerful tool for building customer loyalty.
As an Instagram filter agency, we work closely with brands to support them in creating augmented reality content. We are also committed to working with them to create specific activations, allowing the effect to have an even greater impact on reach within Instagram.
Instagram filter agency with in-house expertise
As a specialist Instagram filter agency, we have all our expertise in-house to quickly create Instagram filters. We develop 2D/3D elements based on our clients' briefing and bring them to life with motion design. We use software such as Adobe, Blender, Cinema 4D and After Effects. To import and animate the elements, we rely on Facebook and Instagram's editing software known as Meta Spark AR. The possibilities of this Instagram filter studio are limitless because we can code directly within the interface.
Customized branded Instagram filter
We assist our clients in rolling out Instagram filters. We start by drafting a briefing based on specific goals to ensure that the Instagram filter perfectly aligns with their communication strategy. After the production phase, we guide in maximizing the exposure of the custom Instagram filter to the widest possible audience.
Since 2015, Instagram has become an indispensable tool for all digital marketers and community managers, regardless of their industry. Whether B2B or B2C, a whopping 90% of Instagram accounts follow at least one brand.
A unique opportunity Instagram filter creation
Make your own instagram filter? Or still an Instagram filter agency
The cost of developing Instagram filters usually ranges between €500 and €30,000, based on the complexity of creating assets, animations and augmented reality development. We are guaranteed to be one of the most affordable, as we do not have a physical office and do not outsource work.
Design an Instagram filterwith spark AR
What is an Instagram filter?
An Instagram filter is augmented reality content integrated directly into the Instagram platform. Users of the social network can then use them in the effects section to publish them in their story or Reel. This is content that is increasingly being used around the world. Instagram users can integrate AR filters on their face, body, or in their environment. It is interactive and immersive content that provides much greater engagement than traditional content.
Why do businesses use Instagram filters?
For brands, Instagram filters can serve a variety of purposes. Whether for brand content or specific activations, Instagram filters can serve a variety of communication purposes. Some examples of communication goals that Instagram filters can serve are: Drive-to-Store campaign: This involves encouraging Instagram users to visit store locations by integrating Instagram filters into a campaign that includes QR codes or contests, for example. Promote a product or event: By implementing communication campaigns related to a product or event, it becomes possible to promote them with content that is much more engaging than traditional content. Increase conversion: Instagram effects, for example, can display products in augmented reality as an example. This allows users to visualize the products in their environment before they can even use them. For more information, contact our experts!
How long does it take to create an Instagram filter?
How much time it takes to create an Instagram filter depends on the complexity of filter production.
It can take between 5-30 days.
It is also important to factor in review time and feedback moments, which can range from 2-5 days.
For more information, contact our experts!
How do you promote an Instagram filter?
It is important to promote your filter on Instagram as soon as it is uploaded to the platform. For this, you can use different activations:
- Communicating through social media
- Organizing a competition
- Integrate QR codes at physical locations Collaborate with influencers
- Integrating the filter as an ad effect on Instagram
What does it cost to create an Instagram filter?
The price of filters on Instagram ranges from €1000 to €50,000, depending on the complexity of producing assets, animations and augmented reality development.
Feel free to submit an application for your project.
What is Meta Spark?
Meta Spark is the augmented reality software that allows you to create your own Instagram filter on Facebook and Instagram.
It is an open-source software that allows any agency/creator/brand to create their own augmented reality effect.
Growth with a Instagram filter agency
Find out how we as an Instagram filter agency can take your brand to new heights!
Contact us today and let us work together to create an Instagram filter that perfectly suits your goals and audience.
